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$12 million in ‘Oom-pah’
Oktoberfest drew more than 26,000 people in 2023. - Staff file photos
A: Main, Business, Community, Gillespie Life, Main, News
By Ken Esten Cooke Standard-Radio Post publisher on February 21, 2024
$12 million in ‘Oom-pah’

Oktoberfest study finds big-spending visitors give big boost to economy

Oktoberfest packs a polka punch.

Core Research of San Antonio conducted a study on the economic impact of the 2023 event and found that it drew 26,166 in attendance and estimated spending activity of $12.5 million.

All that economic activity generated tax revenue to the State of Texas and Gillespie County totaling $311,000.

Oktoberfest, which began in 1981 with a gathering of locals and a few cases of beer at Marktplatz, has gro...

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